In what is becoming one of the most talked-about topics behind the scenes, several reliable sources are reporting that company officials have begun closely evaluating the recent trend of extended event run times. While the additional match slots, surprise segments, and bonus content have been a hit with fans both live and watching at home, the growing belief internally is that the ballooning length of shows may be quietly straining the company’s financial structure.

According to insiders, two major cost drivers are at the center of the conversation:

• 
  

  Talent Payroll: Longer shows mean more performers must be booked, paid appearance bonuses, and in some cases, receive increased payouts due to contractual time triggers tied to event length.

  
  


• 
  

  Venue Operations: Events that exceed their scheduled window result in additional fees for late load-outs and extended staff hours, including security, production crews, and union personnel.

  
  

Sources indicate that the financial impact is becoming noticeable, especially as recent events have regularly pushed past the four-hour mark. One executive reportedly stated that the company is, “Giving more than ever before—but paying more than ever before as well.”

What’s Being Considered?

Officials are said to be exploring two potential strategies:

1. Pulling Back on Run Times

This would mean a return to tighter booking, fewer bonus matches, and a stronger focus on pacing to deliver maximum impact without extending beyond the standard window.

2. Increasing Show Frequency Instead of Length

Rather than packing everything into one marathon broadcast, officials are considering adding more events to the calendar. While this would initially increase costs in the short term, the long-term hope is that more shows will:

• 
  

  Spread star power more evenly

  
  


• 
  

  Create additional revenue opportunities through ticket sales, streaming metrics, and sponsorship deals

  
  


• 
  

  Keep fan engagement consistently high without overloading single events

  
  

One insider summarized the situation:

“It’s not about doing less—it’s about doing it smarter. The goal is to keep the momentum going without tipping the balance sheet.”

Fan Reaction & Industry Implications

Fans have largely responded positively to longer shows due to the increase in marquee matches and storyline payoffs. However, some analysts point out that pacing and audience fatigue may begin to affect live energy if events continue trending upward in length.

Meanwhile, talent morale appears mixed; while extended shows provide more opportunities to appear on major cards, the demanding schedule—especially for top performers working double segments—has raised concerns.

Final Thought

While no final decision has been made, conversations are said to be ongoing. Whether the company opts for shorter, more focused events or a broader calendar of live programming, one thing is clear: a major shift in strategy could be coming soon—and the long-term evolution of the product may depend on it.

Stay tuned as this developing topic continues to unfold.